Birdfy launches the Birdfy App on Roku OS-powered TVs, delivering immersive backyard birdwatching experiences on bigger screens.
LOS ANGELES, CA, UNITED STATES, September 18, 2026 /EINPresswire.com/ — Birdfy, the leading innovator in smart birdwatching solutions, announced today that it has just launched the Birdfy App on Roku OS-powered TVs. Birdfy is the first smart birding brand to launch its companion App on Roku, the #1 TV streaming platform in North America.
The move expands smart backyard birdwatching by incorporating TV devices into Birdfy’s ecosystem. It brings this vision to life: Birders can seamlessly watch live backyard documentaries and nature shows on bigger screens at home.
The Birdfy App is now available on all Roku OS-powered TV devices, including Roku TVs and other streaming devices from household-name brands. With the launch, birders and nature lovers can connect more closely with family members by sharing immersive backyard birdwatching moments together.
Your Backyard Nature Shows Are Now Available on Roku
Across TV devices powered by Roku OS 15.1 or above, Birdfy’s nature shows are officially on, starring wild birds in the backyard. On TV screens, Birdfy fans can dive into the ultimate birdwatching experience — either by livestreaming videos of avian visits or watching stress-relieving clips captured by Birdfy products after an exhausting day.
“Launching the Birdfy App on Roku expands our brand’s smart birdwatching ecosystem and delivers immersive viewing experiences for backyard birders,” Birdfy CEO Allen Chen said.
Together with family members and friends, birders can unlock the optimal viewing experience on bigger screens. The launch makes it easier to replay each wingbeat in crystal-clear detail and to enjoy fun antics, such as a feather friend taking bites of birdseed, with a larger display.
Even if their loved ones live miles away, Birdfy users can share joyful bird videos anywhere, anytime via Birdfy App’s sharing feature. With a cast code generated by the app, any shared video can instantly stream on Roku OS-powered TVs. It delivers fun long-distance bonding moments unique to bird lovers.
All Birdfy devices feature built-in motion-triggered cameras and the Birdfy AI, which identifies 99% of backyard bird species. The expansion of Birdfy’s ecosystem elevates the personalized birdwatching experience. Birders can search for a specific species in their saved videos and photos, and enjoy large-screen views of those unforgettable moments.
Birdfy boasts a birding community of more than 2.4 million active app users, who keep contributing countless bird videos. Right in their own home, Birdfy fans can now catch a glimpse of all kinds of feathered friends sighted worldwide on Roku.
Immersive Birdwatching Experiences on North America’s Top Streaming Platform
Roku leads in CTV devices market share and is the #1 TV streaming platform by hours streamed in North America. This year, the company announced it surpassed 100 million streaming households worldwide, reflecting its scale and impact.
The Birdfy App is now available on the Roku Channel Store, along with top streaming services like Netflix, Amazon Prime Video, and Hulu. The backyard nature shows, delivered by Birdfy devices, are officially accessible to more nature lovers through Roku devices. The launch reinforces Birdfy’s leading position in smart birdwatching solutions, connecting its network of AI-powered Birdfy devices to North America’s top streaming platform.
About Birdfy
Birdfy — the leading brand in smart birdwatching solutions — has been devoted to creating cutting-edge smart products to redefine backyard birdwatching since 2020. Tailored for bird lovers of all levels, its products span smart bird feeders, bird baths, birdhouses, and innovative add-ons. Birdfy endeavors to elevate the fun, joyful, and personalized backyard birdwatching experience by presenting more eco-friendly, sustainable innovations. For more information, please visit www.birdfy.com or contact press@birdfy.com.
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