In the news release, DaBella Celebrates 15 Years of Growth, Grit, and Showing Up for Homeowners Across America, issued 30-Jun-2026 by DaBella over PR Newswire, we are advised by the company that changes have been made. The complete, corrected release follows, with additional details at the end:

DaBella Celebrates 15 Years of Growth, Grit, and Showing Up for Homeowners Across America

From a Single Vision in 2011 to Hundreds of Communities Across the Country, DaBella Marks a Milestone Built on People, Purpose, and an Unwillingness to Quit

AUSTIN, Texas, June 30, 2026 /PRNewswire/ — DaBella is celebrating 15 years in business, and it is worth taking a moment to recognize what that means. Named after the founder’s children, David and Isabella, the company has carried that reminder since day one: this business is about family. The families you work alongside inside the company, the vendors and partners you build with, and most of all the homeowners who open their doors and trust you with the place they care about most.

Fifteen years is a long time. Long enough to watch the economy shake, a pandemic shut the world down, supply chains break, and the home improvement industry shift in ways nobody fully saw coming. DaBella was founded in 2011 in Portland, Oregon, with a straightforward belief that homeowners deserved to be treated better than the industry had been treating them. More honest. More accountable. More invested in the outcome. That has not changed, and that is a big part of why the company is still here growing today.

Home improvement is an industry where companies come and go, and big promises regularly outlast the businesses making them. Fifteen years in, DaBella is still here, still growing, and still doing the work the same way it did on day one.

“John Maxwell says that everything rises and falls on leadership. Looking back on 15 years, I believe that more than ever. The growth we have seen is not the result of good timing or favorable markets. It is the result of people who chose to lead well, serve well, and keep going even when it was hard. That is what DaBella is built on, and that is what will carry us into the next 15 years.”
Donnie McMillan Jr., CEO, DaBella

The Partnerships That Made Us Stronger

DaBella did not build this alone. Behind every roof replaced and every window installed is a network of manufacturing partners who hold themselves to the same quality standards DaBella does. Relationships with industry leaders like GAF, James Hardie, Alside, and several others have been a big part of the company’s ability to consistently deliver products that hold up and leave homeowners feeling taken care of long after the crew packs up and leaves.

These relationships were built over years of doing business the right way. What came out of them goes beyond just having good products to sell. DaBella has secured access to exclusive products that most competitors simply cannot offer, backed by lifetime warranties that give homeowners real peace of mind long after the job is done. That combination, exclusive products, trusted manufacturers, and warranties that mean something, has been a significant driver of DaBella’s growth and a big reason homeowners keep choosing the company over other options in the market.

Growing Through the Hard Seasons

Fifteen years means DaBella has seen some things. The economic pressures of the early years. Rapid expansion into new markets. And then 2020, which hit the entire country in ways nobody was ready for.

When COVID-19 hit, DaBella’s first call was taking care of its people. The company put protections in place quickly and worked hard to keep employees financially stable during a stretch when a lot of families across the country were genuinely worried about their jobs. That same commitment carried over to the vendors and contractors who work alongside DaBella every day. They are part of the team too, and they were treated that way.

For homeowners who still needed help with their homes during that time, DaBella kept working. The right protocols went in place to make sure every family who opened their door to a DaBella crew was protected. Showing up safely for people who needed the work done was important, and the team took that responsibility seriously.

The supply chain problems that followed brought a different kind of pressure. Materials got expensive. Lead times stretched out. DaBella’s long-standing relationships with American manufacturers made a real difference there. The company could deliver when others were struggling, and it did so without lowering the bar on quality. Getting through that period came down to the same thing it always does: people who were already prepared to handle hard situations because the culture had been building them for years.

The Culture That Made It Possible

If you ask someone who has been at DaBella for any length of time why they stayed, the answer is consistent. The people. The culture. The sense that what the company says it values is what it acts on. We Lead. We Care. We Grow. Those are not words on a wall at DaBella. They describe how the place operates, from how decisions get made to how people treat each other to how the company shows up for the communities it serves.

In 2025, DaBella put 100 employees through the Maxwell Leadership Certification Program. That is a real financial commitment and a real time commitment, and it reflects how seriously the company takes developing its people at every level. Leadership training is not a perk at DaBella. It is how the business operates.

The majority of DaBella’s branch managers, regional leaders, and senior staff started in entry-level roles. That path from the ground up has created a leadership team that understands the business from every angle, and it is a big reason why the culture has stayed consistent as the company has grown. Same values in a new market as in the original one. That takes real work to maintain, and DaBella has put in that work.

“Fifteen years in, what I am most proud of is not the number of locations or the states we are in. It is the fact that the people who have grown with this company still believe in what we are doing. That kind of loyalty is earned over time. It comes from a culture that genuinely puts people first and actually means it.”
Stuart Herman, Chief Market Development Officer, DaBella

Giving Back to the Communities We Serve

Community involvement at DaBella has never been a checkbox. Through DaBella Cares, the company has been showing up in the neighborhoods where it operates in ways that go well beyond home improvement.

That has looked different depending on the market and the need. Food drives. Partnerships with cancer research organizations that matter personally to a lot of people on the DaBella team. And Operation Hero Tribute, a program that facilitates home improvement projects for veterans and Gold Star families who have given more than most of us will ever be asked to give.

These programs exist because the people at DaBella genuinely care about the places they work. As the company keeps growing into new markets, that local engagement grows with it. The goal is to eventually be doing this kind of work in every market DaBella enters. That is the kind of company this was built to be.

Hundreds of Communities. One Standard.

Today DaBella has locations across dozens of states, from the Pacific Northwest where it all started to communities in the Southeast, Northeast, Midwest, and beyond. Every location carries the same brand and the same standards. That level of consistency across a company this size does not happen on its own.

It takes trust. Trust that a team in one market is going to treat a homeowner the same way a team would 2,000 miles away. That trust gets built over years of doing the right thing repeatedly, in the big moments and the small ones. Fifteen years of those decisions is what makes it real.

Every homeowner who has trusted DaBella with their roof, siding, windows, or bathroom over these 15 years is part of this story. Every crew that showed up on time, every project that was done right, and every family that felt genuinely taken care of. That is the actual measure of the growth being celebrated here.

What Comes Next

DaBella is not slowing down. New markets are coming. New people will grow through the ranks. The DaBella Cares work will keep expanding. And the same standards that have been in place since 2011 will follow into every new community the company enters.

The home improvement industry is shifting. Technology is changing how people shop, how companies operate, and what homeowners expect from the process. DaBella has navigated a lot of change over 15 years and it has done it without losing what makes it worth choosing in the first place. Quality. Honesty. People who actually care about the work.

Fifteen years ago, a company was named after two kids named David and Isabella so that everyone who worked there would remember what it was all about. Family. That has not changed. And if the next 15 years look anything like the last ones, it will not.

About DaBella

Headquartered in Texas with locations spanning coast to coast, DaBella is a value-driven home improvement company committed to operational excellence, leadership development, and delivering high-quality exterior home improvement solutions. Family-owned and operated since 2011, DaBella partners with American-based manufacturers to serve homeowners across the United States. Guided by its core values of We Lead, We Care, We Grow, the company’s mission is simple: to care for families and care for homes. Learn more at www.dabella.us.

Correction: Changes have been made throughout the text to add additional context and clarity.  

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SOURCE DaBella